The Ask

Create monthly social media campaigns for two distinct pet-focused clients, Charlee Bear (dog treats) and Hands On (pet grooming), at Matrix Partners.

The Insight

This role involved understanding diverse client visions, ensuring design continuity through research, and translating monthly themes into engaging designs. It required significant creativity, including custom illustrations and wallpapers, to align with animal mascots and products, maintaining a playful brand voice. The work was done in close collaboration with a senior designer.

The Solution

Successfully created engaging monthly social media campaigns for Charlee Bear and Hands On by translating client visions and brand research into playful, custom designs and illustrations, all while collaborating with a senior designer.